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Privacy policy

The following privacy policy applies to the use of our online offering www.akkusys.de (hereinafter "website").
We attach great importance to data protection. The collection and processing of your personal data is carried out in compliance with the applicable data protection regulations, in particular the General Data Protection Regulation (GDPR).

1 Responsible

The controller for the collection, processing and use of your personal data within the meaning of Art. 4 No. 7 GDPR is

AKKU SYS Akkumulator- und Batterietechnik Nord GmbH
Verbinsungsweg 23
D-25469 Halstenbek

If you wish to object to the collection, processing or use of your data by us in accordance with these data protection provisions as a whole or for individual measures, you can address your objection to the controller.
You can save and print out this privacy policy at any time.

2 General purposes of processing

We use personal data for the purpose of operating the website and analysing it in order to optimise our website offering.

3 What data we use and why

3.1 Hosting

The hosting services we use serve to provide the following services: Infrastructure and platform services, computing capacity, storage space and database services, security services and technical maintenance services that we use for the purpose of operating the website.
In doing so, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this website on the basis of our legitimate interests in the efficient and secure provision of our website in accordance with Art. 6 para. 1 sentence 1 f) GDPR in conjunction with Art. 28 GDPR.

3.2 Access data

We collect information about you when you use this website. We automatically collect information about your usage behaviour and your interaction with us and register data about your computer or mobile device. We collect, store and use data about every access to our website (so-called server log files). The access data includes:

  • Name and URL of the retrieved file
  • Date and time of retrieval
  • Amount of data transferred
  • Message about successful retrieval (HTTP response code)
  • Browser type and browser version
  • Operating system
  • Referrer URL (i.e. the previously visited page)
  • Websites that are accessed by the user's system via our website
  • Internet service provider of the user
  • IP address and the requesting provider

We use this log data without attribution to your person or other profiling for statistical evaluations for the purpose of the operation, security and optimisation of our website, but also to anonymously record the number of visitors to our website (traffic) and the extent and type of use of our website and services, as well as for billing purposes to measure the number of clicks received from cooperation partners. Based on this information, we can provide personalised and location-based content and analyse the data traffic, search for and rectify errors and improve our services.
This is also our legitimate interest pursuant to Art. 6 para. 1 sentence 1 f) GDPR.
We reserve the right to check the log data retrospectively if there is a justified suspicion of unlawful use based on concrete evidence. We also store IP addresses if we have a concrete suspicion of a criminal offence in connection with the use of our website.

3.3 Cookies

We use so-called session cookies to optimise our website. A session cookie is a small text file that is sent by the respective servers when you visit a website and is temporarily stored on your hard drive. This file as such contains a so-called session ID, with which various requests from your browser can be assigned to the joint session. This allows your computer to be recognised when you return to our website. These cookies are deleted after you close your browser. They are used, for example, to prevent the cookie banner from being displayed again.
We also use a small number of persistent cookies (also small text files that are stored on your end device), which remain on your end device and enable us to recognise your browser the next time you visit. These cookies are stored on your hard drive and delete themselves after the specified time. Their lifespan is 1 month to 10 years. This enables us to present our website to you in a more user-friendly, effective and secure manner and, for example, to display information on the site that is specifically tailored to your interests.
Our legitimate interest in the use of cookies in accordance with Art. 6 para. 1 sentence 1 f) GDPR is to make our website more user-friendly, effective and secure.
The following data and information are stored in the cookies:

  • Log-in information
  • Language settings
  • Search terms entered
  • Information about the number of visits to our website and the use of individual functions of our website.

When the cookie is activated, it is assigned an identification number and your personal data is not assigned to this identification number. Your name, IP address or similar data that would enable the cookie to be assigned to you are not stored in the cookie. Based on the cookie technology, we only receive pseudonymised information.
You can set your browser so that you are informed in advance about the setting of cookies and can decide in individual cases whether you want to exclude the acceptance of cookies for certain cases or in general, or that cookies are completely prevented. This may limit the functionality of the website.

3.4 Cookie banner

The cookie banner we use, which informs you about the use of cookies, also stores a cookie. This only receives information about whether you have already been shown the cookie banner. It does not contain any personal data.

3.5 Data for the fulfilment of our contractual obligations

We process personal data that we require to fulfil our contractual obligations, such as name, address, email address, products ordered, invoice and payment data. The collection of this data is necessary for the conclusion of the contract.
The data will be deleted after the warranty periods and statutory retention periods have expired. Data linked to a user account (see below) will in any case be retained for the duration of the management of this account.
The legal basis for the processing of this data is Art. 6 para. 1 sentence 1 b) GDPR, because this data is required so that we can fulfil our contractual obligations towards you.

3.6 Contact us

If you contact us (e.g. via contact form or email), we will process your data to process the enquiry and in the event that follow-up questions arise.
If the data processing is carried out for the implementation of pre-contractual measures that are carried out at your request or, if you are already our customer, for the implementation of the contract, the legal basis for this data processing is Art. 6 para. 1 sentence 1 b) GDPR.
We only process other personal data if you consent to this (Art. 6 para. 1 sentence 1 a) GDPR) or if we have a legitimate interest in processing your data (Art. 6 para. 1 sentence 1 f) GDPR). A legitimate interest lies, for example, in responding to your email.
Any consent given can be revoked at any time with effect for the future.

4 Social Media

This website uses links to our presence on social media sites. The data protection and liability regulations of the respective providers apply to these sites, which you can access as described below.

4.1 LinkedIn

Provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland
Website: linkedin.com
Privacy policy: https://www.linkedin.com/legal/privacy-policy

4.2 Youtube

Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
Website: youtube.com
Privacy policy: https://www.youtube.com/intl/ALL_de/howyoutubeworks/user-settings/privacy/

5 Information on service providers used

We use external services to operate this website in order to make our website more user-friendly, effective and secure. This is our legitimate interest pursuant to Art. 6 para. 1 sentence 1 f) GDPR.
Some of the service providers we use may be located in unsafe third countries or transfer data to unsafe third countries. According to the European Court of Justice, there is no adequate level of protection in these countries. Data is only transferred to these countries after consent has been given.

5.1 CDN

5.1.1 Bunny.net

On our website we use the content delivery network Bunny CDN and Bunny Stream via Bunny.net.
Bunny.net uses CDN, a cloud storage in a block storage located in Germany, which is directly integrated into Bunny CDN and offers unlimited scaling, free internal traffic and automatic cache cleaning. Bunny Stream is used for hosting videos on our website.
The use of Bunny.net is in the interest of high availability and performance of our website and to ensure a consistent presentation. Bunny.net specializes in the provision of cacheable content, including large files and videos.
Bunny.net processes personal data when you visit our website. Processed data categories: technical connection data of the server access (IP address, date, time, requested page, browser information). Purpose of processing: Delivery and provision of the website. The legal basis for processing: a legitimate interest which overrides the rights and freedoms of data subjects (Art. 6 (1) f GDPR). Legitimate interests in this context: a strong economic interest in the secure and functioning operation of the technical systems. A transfer of data takes place: to the processor Bunny.net, Cesta Komandanta, Staneta 4a, 1215 Medvode, Slovenia.
We use Bunny.net on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.

5.1.2 UNPKG.com

We use the content delivery network unpkg.com on our website. This is an open source project. Javascript libraries are delivered from this network. For this purpose, your IP is forwarded to Cloudflare to deliver the corresponding packages.
We use unpkg.com on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.
They are used to optimise the presentation of our website and thus make it more appealing to customers.

5.2 Security

5.2.1 Google ReCaptcha

The Google ReCaptcha service is used on our website to check whether entries have been made by a human being. This service is provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
We use Google ReCaptcha on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR. You can withdraw your consent at any time with effect for the future.
We use ReCaptcha to make our site more secure and to prevent potentially harmful access by automated systems such as bots.
As soon as this service is called up on our site, a connection to Google is established, through which your IP address is transmitted to Google.
Google has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s/

Please read here how Google complies with data protection regulations, including with regard to transfers to the USA: https://policies.google.com/privacy?hl=de

5.3 Consent Management

5.3.1 Usercentrics

To control cookies and obtain the necessary consent, we use the Cookie Consent Manager Usercentrics from the provider Usercentrics GmbH, Rosental 4, 80331 Munich, Germany, on our website. You can use this tool to allow or deny cookies and external services.
We use the Consent Management Tool on the basis of Art. 6 para. 1 sentence 1 c) GDPR. The processing of this data is necessary in order to be able to prove that consent has been given.
Please read here how Usercentrics complies with the data protection regulations also with regard to the transfer to the USA: https://usercentrics.com/de/datenschutzerklaerung/

5.4 Hosting

5.4.1 Hetzner

We use the services of Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany, to host our website. Hosting takes place exclusively on German servers.
Please read here how Hetzner complies with data protection regulations: https://www.hetzner.com/legal/privacy-policy/
We use Hetzner on the basis of Art. 6 para. 1 sentence 1 f) GDPR. Our legitimate interest lies in the secure and efficient provision and optimisation of our online offering.

5.5 Tools

5.5.1 Google Tag Manager

The Google Tag Manager service is used on our website to control the display of services. This service is provided by the company Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
We use Google Tag Manager on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR. You can withdraw your consent at any time with effect for the future.
The purpose of the use is to be able to effectively display services on our website.
As soon as this service is called up on our site, Google receives your IP address. The service itself does not store any other data or cookies, but only controls the display of services listed in this privacy policy.
Google has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s/
Please read here how Google complies with data protection regulations, including with regard to transfers to the USA: https://policies.google.com/privacy?hl=de

5.5.2 Microsoft Clarity

To improve the usability of our website and detect problems, we use the Microsoft Clarity service provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.
For this purpose, sessions can be recorded and heat maps can be used to find out how far users scroll on our pages.
We use Microsoft Clarity on the basis of our legitimate interest in accordance with Art. 6 para. 1 sentence 1 f) GDPR. Our legitimate interest lies in troubleshooting and thus optimising our website.
Microsoft has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Microsoft thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s/
Further information on data protection, transmission to the USA and the cookies used by Microsoft and Clarity can be found on the Microsoft website at https://privacy.microsoft.com/de-de/privacystatement

5.6 Fonts

5.6.1 Bunny fonts

We use so-called web fonts or icons for the uniform display of fonts or icons. These are provided by Bunny Fonts. When you access our website, your browser loads the required web fonts or icons into your browser cache. This enables the correct display of texts, fonts and icons. Bunny Fonts is a privacy-friendly web font service that provides a large selection of fonts. It offers an extensive collection of high-quality fonts without compromising user privacy.
We use Bunny Fonts from BunnyWay d.o.o., Škofjeloška cesta 13, 1215 Medvode, Slovenia, as a service to provide fonts for our online offering. To obtain these fonts, you establish a connection to BunnyWay d.o.o. servers, whereby your IP address is transmitted.
The use of Bunny Fonts is based on our legitimate interest in accordance with Art. 6 para. 1 lit. f) GDPR and § 25 para. 1 TTDSG.
The specific storage period of the processed data cannot be influenced by us, but is determined by BunnyWay d.o.o. Further information can be found in the privacy policy for Bunny Fonts: https://bunny.net/privacy/.

5.8 Advertising

5.8.1 Google Ads

The Google Ads service is used on our website to display adverts on external websites that draw attention to our offer. This service is provided by the company Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
We use Google Ads on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.
It is used to display adverts that are tailored to the interests of our target group and to make our offer more attractive.
As soon as this service is called up on our site, a connection to Google is established, through which your IP address is transmitted to Google. Google stores a cookie on your computer. This cookie is not used to identify a natural person but contains statistical values.
We receive analyses of the campaigns from Google that do not contain any personal data.
Google has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s
Please read here how Google complies with data protection regulations, including with regard to transfers to the USA: https://policies.google.com/privacy?hl=de

5.8.2 DoubleClick

We use "DoubleClick" on our website, an online marketing tool from Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland (hereinafter referred to as "Google").

Google uses cookies to record which adverts are displayed in which web browser. This technically prevents the multiple display of adverts. According to Google, the cookies set do not contain any personal data.
Google has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s
Please read here how Google complies with data protection regulations, including with regard to transfers to the USA: https://policies.google.com/privacy?hl=de
We use DoubleClick on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.

This is used to improve our campaign performance and to prevent our adverts from being shown to you more than once.
As soon as this service is called up on our site, a connection to Google is established, through which your IP address is transmitted to Google.

5.8.3 trbo.com

We use trbo.com for automated personalisation, optimisation and testing of our website.
trbo GmbH has its registered office at Leopoldstr. 41, 80802 Munich, Germany.
We use trbo.com on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.

5.8.4 Hubspot Inc.

We use the integrated software solution "HubSpot" for our own marketing, lead generation, our sales processes and for customer service purposes.
HubSpot includes:

  • the provision of the CMS (content management system) for the design and publication of our websites, blog posts and landing pages,
  • e-mail marketing, which regulates the sending of newsletters and automated mailings (e.g. to provide downloads),
  • the social media publishing and ad management tool, which we use to publish social media posts and manage our social media adverts,
  • the form tool with which we offer forms for newsletter registration, content downloads, event registrations, the contact form and support forms, for example,
  • the CRM system (customer relationship management system) for contact management and user segmentation, sales and support, and
  • the reporting tool for analysing all collected data.

Content is stored on servers of HubSpot's service providers. Hosting takes place in data centres in Frankfurt in the EU.
HubSpot, Inc. is a software company from the USA (HubSpot, Inc., Two Canal Park, Cambridge, MA 02141, USA). Our contractual partner is the subsidiary HubSpot Germany GmbH, Am Postbahnhof 17, 10243 Berlin (VAT: DE312070441; https://legal.hubspot.com/de/impressum).
This software provider works on our behalf and can therefore also view (receive) your data to the extent necessary. An order processing agreement has been concluded with HubSpot (https://legal.hubspot.com/dpa).
HubSpot, Inc. has submitted to and certified itself under the Data Privacy Framework concluded between the European Union and the USA. As a result, HubSpot, Inc. undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s/

Further information on data protection at HubSpot can be found at https://legal.hubspot.com/de/privacy-policy.
An overview of HubSpot's policies, technologies and certifications can be found in the Trust Centre at https://trust.hubspot.com/
An overview of the subcontractors used by HubSpot can be found at https://legal.hubspot.com/sub-processors-page

The transmission of the data is based on your consent in accordance with Art. 6 para. 1 a) GDPR.

CLOUDFLARE (subcontractor of HubSpot)
Our website content is played out via servers of a subcontractor of HubSpot called Cloudflare (https://legal.hubspot.com/sub-processors-page).
Cloudflare (by Cloudflare Inc.) is one of the largest networks on the Internet that ensures the security and performance of web applications. Cloudflare provides a content delivery network, internet security services and distributed DNS services.
The way in which Cloudflare's functions are integrated into our website infrastructure means that the service filters all traffic that passes through our website, i.e. the communication that takes place via our website and the user's browser, and at the same time enables the collection of analytical data that our website contains. Cloudflare sets functional cookies that cannot be deselected when accessing our website.
Cloudflare, Inc. is a software company from the USA (Cloudflare, Inc., 101 Townsend Street, San Francisco, CA 94107, USA); https://www.cloudflare.com/trust-hub/.
According to the information in HubSpot's list of subcontractors, subcontracted processing takes place in the USA at a US data centre location (https://legal.hubspot.com/sub-processors-page). With the transfer of personal data by HubSpot to affiliated companies and subcontractors in countries outside the EU and the EEA, further protective mechanisms are required to ensure the level of data protection of the GDPR.
For the USA, there is an adequacy decision of the EU Commission pursuant to Art. 45 para. 1 GDPR with regard to companies with certification under the EU-U.S. Data Privacy Framework. Cloudflare, Inc. is certified under the EU-U.S. Data Privacy Framework and is therefore committed to complying with appropriate data protection standards, which can be viewed at the following link: www.dataprivacyframework.gov/s/participant-search. For potential transfers to other third countries outside the EU and the EEA for which there is no adequacy decision by the EU Commission, standard data protection clauses are also agreed in accordance with Art. 46 para. 2 lit. c) GDPR. These oblige the recipient of the data in the third country to process the data in accordance with the level of protection in Europe.
Further information on data protection at Cloudflare can be found at: https://www.cloudflare.com/privacypolicy/
An overview of Cloudflare's policies, technologies and certifications can be found in the Trust Hub at: https://www.cloudflare.com/de-de/trust-hub/

5.8.5 LinkedIn Analytics and LinkedIn Ads

On our website we use the advertising and analysis function LinkedIn Analytics and LinkedIn Ads of the provider LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

By activating the service on our website, you can be shown personalised advertisements on LinkedIn.
We can also analyse the effectiveness of our advertising.
For this purpose, a connection to the LinkedIn servers is established and your IP address is transmitted.
We use LinkedIn Analytics and LinkedIn Ads on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Consent given can be revoked at any time with effect for the future.
LinkedIn Analytics and LinkedIn Ads are used to analyse user behaviour and to optimise the website.
Please read here how LinkedIn complies with the data protection regulations also with regard to the transfer to the USA: https://www.linkedin.com/legal/privacy-policy

5.8.6 Facebook Pixel

 

We use the "Facebook pixel" of the social network Facebook on our website. The service provider is Meta Platforms Inc. Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, is responsible for the European region.
So-called tracking pixels are integrated on our website. When you visit our website, a direct connection is established between your browser and the meta servers via the tracking pixel.

Among other things, Meta receives the information from your browser that our site has been accessed from your device. If you are a Facebook user, this allows Meta to associate your visit to our website with your user account. We would like to point out that we have no knowledge of the content of the transmitted data or its use by Meta. We can only select which category of Facebook users (such as age, interests) our adverts should be displayed to.

By calling up the pixel from your browser, Meta can also recognise whether a Facebook ad was successful. In this way, we record the effectiveness of Facebook adverts for statistical and market research purposes.

We use the data obtained from the Facebook pixel in the Facebook analysis tool "Facebook Analytics" to optimise our website.

We use the Facebook pixel for marketing and optimisation purposes.

We use the Facebook pixel on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.
Meta has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Meta thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s/
Please read here how Meta complies with data protection regulations, including with regard to transfers to the USA: https://www.facebook.com/about/privacy/.

Please click on the following link if you do not wish data to be collected via Facebook pixels: https://www.facebook.com/settings?tab=ads#_=_

6 Tracking

6.1 Google Analytics

We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as "Google". Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about the use of this website by site visitors can be transmitted to a Google server in the USA and stored there.
We use Google Analytics on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.
The purpose of this use is to operate our website economically.
Google has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s
Please read here how Google complies with data protection regulations, including with regard to transmission to the USA:
https://privacy.google.com/businesses/compliance/#!#gdpr
We have activated IP anonymisation on this website (anonymizeIp). However, this means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on our behalf to analyse your use of the website, to compile reports on website activity and to provide us with other services relating to website activity and internet usage.
The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.
You can also prevent the transmission of the data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
As an alternative to the browser plugin or within browsers on mobile devices, you can click on the following link to set an opt-out cookie that will prevent Google Analytics from collecting data within this website in the future (this opt-out cookie only works in this browser and only for this domain. If you delete the cookies in your browser, you must click this link again): [Deactivate Google Analytics] Google Signals

6.2 Google Adwords Conversion Tracking

We use the online advertising programme "Google AdWords" on our website and conversion tracking as part of Google AdWords. Google Conversion Tracking is an analysis service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; "Google" in order to be able to assess the effectiveness of adverts.
If you click on an advert placed via Google, a cookie for conversion tracking is stored on your computer. These cookies do not contain any personal data. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognise that you have clicked on the ad and have been redirected to this page.
We use this marketing function on the basis of your consent in accordance with Art. 6 para. 1 sentence 1 a) GDPR and § 25 para. 1 TTDSG. Any consent given can be revoked at any time with effect for the future.
The use serves to optimise the marketing of our products.
Google has submitted to the Data Privacy Framework concluded between the European Union and the USA and has been certified. Google thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.dataprivacyframework.gov/s
Please read here how Google complies with data protection regulations, including with regard to transfers to the USA: https://policies.google.com/privacy?hl=de

6.3 LinkedIn Retargeting Tool

We use the retargeting tool and conversion tracking of LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland ("LinkedIn") on our website. For this purpose, the LinkedIn Insight Tag is integrated on the website, which enables LinkedIn to collect statistical, pseudonymous data about the visit and use of the website and to provide us with corresponding statistics on this basis. Among other things, the following information is collected:

  • LinkedIn User ID (Cookie ID)
  • Anonymised IP address
  • Metadata of the website visit, such as browser type, website visited

These details are also used to show you relevant offers and recommendations that are specific to your interests. This information is stored in a cookie.
If you wish to prevent this, you can use the following link:
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Further information on data processing by LinkedIn can be found here: https://www.linkedin.com/legal/privacy-policy, https://www.linkedin.com/legal/cookie_policy.

7 Storage duration

Unless specifically stated, we only store personal data for as long as is necessary to fulfil the purposes pursued.
In some cases, the legislator provides for the retention of personal data, for example under tax or commercial law. In these cases, the data will only be stored by us for these legal purposes, but will not be processed in any other way and will be deleted after the statutory retention period has expired.

8 Your rights as a data subject affected by data processing

Under the applicable laws, you have various rights regarding your personal data. If you wish to assert these rights, please send your request by e-mail or by post, clearly identifying yourself, to the address stated in section 1.
Below you will find an overview of your rights.

8.1 Right to confirmation and information

You have the right to clear information about the processing of your personal data.
In detail:
You have the right to obtain confirmation from us at any time as to whether personal data concerning you is being processed. If this is the case, you have the right to request information from us free of charge about the personal data stored about you, together with a copy of this data. You also have the right to the following information:
1. the purposes of processing;
2. the categories of personal data that are processed;
3. the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations;
4. where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period;
5. the existence of a right to rectification or erasure of personal data concerning you or to restriction of processing by the controller or a right to object to such processing;
6. the existence of a right of appeal to a supervisory authority;
7. if the personal data is not collected from you, all available information about the origin of the data;
8. the existence of automated decision-making including profiling in accordance with Art. 22 (1) and (4) GDPR and at least in these cases meaningful information on the logic involved and the scope and intended effects of such processing for you.
If personal data is transferred to a third country or to an international organisation, you have the right to be informed of the appropriate safeguards pursuant to Art. 46 GDPR in connection with the transfer.

8.2 Right to rectification

You have the right to demand that we correct and, if necessary, complete your personal data.
In detail:
You have the right to obtain from us without undue delay the rectification of inaccurate personal data concerning you. Taking into account the purposes of the processing, you have the right to have incomplete personal data completed, including by means of providing a supplementary statement.

8.3 Right to erasure ("right to be forgotten")

In a number of cases, we are obliged to delete personal data concerning you.
In detail:
In accordance with Art. 17 para. 1 GDPR, you have the right to demand that we delete personal data concerning you immediately and we are obliged to delete personal data immediately if one of the following reasons applies:
1. The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.
2. You revoke your consent on which the processing was based pursuant to Art. 6 para. 1 sentence 1 a) GDPR or Art. 9 para. 2 a) GDPR and there is no other legal basis for the processing.
3. You object to the processing pursuant to Art. 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or you object to the processing pursuant to Art. 21 (2) GDPR.
4. The personal data was processed unlawfully.
5. The deletion of personal data is necessary to fulfil a legal obligation under Union law or the law of the Member States to which we are subject.
6. The personal data was collected in relation to information society services offered in accordance with Art. 8 para. 1 GDPR.
If we have made the personal data public and we are obliged to delete it in accordance with Art. 17 para. 1 GDPR, we will take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform data controllers who process the personal data that you have requested them to delete all links to this personal data or copies or replications of this personal data.

8.4 Right to restriction of processing

In a number of cases, you are entitled to request that we restrict the processing of your personal data.
In detail:
You have the right to demand that we restrict the processing if one of the following conditions is met:
1. the accuracy of the personal data is contested by you, for a period enabling us to verify the accuracy of the personal data,
2. the processing is unlawful and you have objected to the erasure of the personal data and have instead requested the restriction of the use of the personal data;
3. we no longer need the personal data for the purposes of the processing, but you require the data for the establishment, exercise or defence of legal claims, or
4. you have objected to processing pursuant to Art. 21 (1) GDPR pending the verification whether the legitimate grounds of our company override yours.

8.5 Right to data portability

You have the right to receive, transmit or have us transmit personal data concerning you in machine-readable form.
In detail:
You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and you have the right to transmit those data to another controller without hindrance from us, where
1. the processing is based on consent pursuant to Art. 6 para. 1 sentence 1 a) GDPR or Art. 9 para. 2 a) GDPR or on a contract pursuant to Art. 6 para. 1 sentence 1 b) GDPR and
2. the processing is carried out using automated procedures.
In exercising your right to data portability pursuant to paragraph 1, you have the right to have the personal data transmitted directly from us to another controller, where technically feasible is.

8.6 Right of objection

You have the right to object to the lawful processing of your personal data by us if this is based on your particular situation and our interests in the processing do not outweigh yours.
In detail:
You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on point (e) or (f) of Article 6(1) GDPR, including profiling based on those provisions. We will no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.
Where personal data are processed by us for direct marketing purposes, you have the right to object at any time to processing of personal data concerning you for such marketing, which includes profiling to the extent that it is related to such direct marketing.
You have the right to object, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 (1) GDPR, unless the processing is necessary for the performance of a task carried out in the public interest.

8.7 Right to withdraw consent under data protection law

You have the right to withdraw your consent to the processing of personal data at any time.

8.8 Right to lodge a complaint with a supervisory authority

You have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement, if you consider that the processing of personal data relating to you is unlawful.

9 Data security

We make every effort to ensure the security of your data within the framework of the applicable data protection laws and technical possibilities.
Your personal data is transmitted in encrypted form. This applies to all forms offered. We use the SSL (Secure Socket Layer) coding system, but would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) can have security gaps. Complete protection of data against access by third parties is not possible.
To secure your data, we maintain technical and organisational security measures in accordance with Art. 32 GDPR, which we constantly adapt to the state of the art.
We also do not guarantee that our service will be available at certain times; disruptions, interruptions or failures cannot be ruled out. The servers we use are carefully backed up on a regular basis.

10 Transfer of data to third parties, no data transfer to non-EU countries

In principle, we only use your personal data within our company.
If and insofar as we involve third parties in the fulfilment of contracts (such as logistics service providers), they will only receive personal data to the extent that the transfer is necessary for the corresponding service.
In the event that we outsource certain parts of data processing ("order processing"), we contractually oblige processors to use personal data only in accordance with the requirements of data protection laws and to ensure the protection of the rights of the data subject.
Data transfer to bodies or persons outside the EU outside the cases mentioned in this declaration in sections 5 and 6 does not take place and is not planned.

11 Data Protection Officer

If you have any questions or concerns about data protection, please contact our external data protection officer:
IQANTA GmbH
Sven Weschler
kontakt@iqanta.com

12 Changes to this privacy policy

If new services or providers are used to operate this website, we reserve the right to amend this privacy policy in order to comply with legal requirements. This amended privacy policy will then apply when you visit this website again.